Ok, you have decided to start a blog. No matter what triggered you to do so - an ambitious plan to become the most popular blogger or the desire to get traffic - still you need to choose a quality blogging platform. Basically the blogging solution is everything for you and your success.

The blog solution will influence how easy will be blog management for you; it will influence how nicely is your blog optimized in terms of SEO; it will limit or expand your media publicity freedom. Though the blogging itself started from the Google's push of blogger as the way to publish your ideas in a simple and convenient way, since that time much has changes and the market today is full of different blog solutions or blog platforms. What to focus my attention on?

The most popular blog platform at the moment is WordPress or WP. It is not that easy to explain the success of this platform, but perhaps this is the combination of good marketing and nice technology. First of all WP was the first big blogging giant who gave people a possibility to run a blog on their own host. Yes, blogger (Google's platform) also allows to attach a domain to the blog and change it from something.blogspot.com to yourdomainname.com But in any case the blog will remain on their hosting. And WordPress gives you the full freedom to install their platform on any hosting you like. Another advantage of the WordPress is that it is a very easy to use blogging platform. It has made many people to switch from using different site management software to using blog software.

The best proof is that today - if you check what things people are searching in Google - you will see that the number of people who are looking for site manager for WP blogs is increasing. It is not easy to convince that huge mass of people to do that. And this is the best proof that WP is quite easy to use. Another thing to consider - the number of plugins that are available on the market.

Plugin is a tiny script that adds to the default functionality of the blog. For example, one plugin can make the vertical advertising banner to move together with the page as you scroll it down. Or another plugin can help authors to share AdSense profits from one and the same page. You understand that the more plugins, the bigger your functionality in terms of how you run, promote and monetize your blog. This is where WP blog is also a winner, because most of the plugins today are done for the WordPress blogs. There are free and paid plugins, but the most important is that the majority of the plugins are for WordPress and this is serious. You can even find plugins that are working like blog posting software or even automated blog posting software which can be very useful in terms of blog promotion.

Though this article seems to be the promo of WP, but as there are no affiliate links to the WordPress platform and as this platform is free - no money is made from promoting WP. And the rest of the things are nothing but facts - WP is the leader on the blogging market.